Company Image "Detergent Industry"
GESIS Data Archive, Cologne. ZA0343 Data file Version 1.0.0, https://doi.org/10.4232/1.0343
Abstract: Image of companies in the detergent industry.
Topics: degree of familiarity of large-scale industrial family
businesses; detergent producers and detergent brands; perceived
differences between joint-stock companies and family businesses;
associations with the terms ´family business´ and ´joint-stock
company´; assumed interconnection of companies in the detergent
industry; knowledge of the product spectrum of a detergent producer;
judgement on development of competition in the field of the detergent
market; assumed market shares; estimated proportion of profit for
detergent producers in the s ... more Methodology
Date(s) of Data Collection: 08.1960 - 09.1960
Geographic coverage: Germany (DE), FRG incl. West Berlin
Universe: No further information.
Number of Units: 1855
Sampling Procedure: Multi-stage random sample
Mode of Data Collection: Oral interview with standardized questionnaire
Data Collector: DIVO, Frankfurt
Analysis System(s): -
Number of Variables: -
Bibliographic information
Principal Investigator/ Authoring Entity, Institution: - DIVO, Frankfurt
Publication year: 1960
DOI: 10.4232/1.0343
Study number: ZA0343
Publisher: GESIS Data Archive
Versions
Current Version: 1.0.0, 2010-04-13, https://doi.org/10.4232/1.0343
Version history: ... more Study group: GESIS Community Data |
show all hits of the groupGESIS Community Data contains German and international research data that have been specially prepared for secondary analysis and academic teaching. These are studies that have been donated to GESIS by the scientific community and are processed by us in the spirit of open science. The collection constantly expands and contains data from six decades ... more 
