Mass Communication 1995
GESIS Data Archive, Cologne. ZA2824 Data file Version 1.0.0, https://doi.org/10.4232/1.2824
Abstract: 1. Media-technical equipment of household and media usage habits,
extent of print media and electronic media. 2. Leisure time and
communication activities. 3. New media.
Topics: 1. Media: number of television sets and color television sets
in household; cable television and satellite dish in household;
frequency of watching television; type and frequency of broadcasts and
stations; personally preferred television broadcast, radio broadcast
and newspaper articles; subscription to daily newspapers; reading
habits with newspapers; radio listening habits (station, broadcasts,
frequencies); detail ... more Methodology
Date(s) of Data Collection: 09.1995 - 11.1995
Geographic coverage: Germany (DE)
Universe: German citizens 14 years old and older and living in private households
Number of Units: 6000
Sampling Procedure: Multi-stage stratified random sample Mode of Data Collection: Oral survey with standardized questionnaire
Data Collector: Infratest Burke Kommunikationsforschung, Muenchen
Analysis System(s): SPSS, Stata
Number of Variables: 11539
Bibliographic information
Principal Investigator/ Authoring Entity, Institution: - ARD, Frankfurt | - ZDF, Mainz | - BMBF, Bundesministerium für Bildung, Wissenschaft, Forschung und Technologie, Bonn
Publication year: 1996
DOI: 10.4232/1.2824
Study number: ZA2824
Publisher: GESIS Data Archive
Versions
Current Version: 1.0.0, 2010-04-13, https://doi.org/10.4232/1.2824
Version history: ... more Reference publications
Publications: Kiefer, Marie-Luise:
Massenkommunikation 1995: Ergebnisse der siebten Welle der Langzeitstudie zur Mediennutzung und Medienbewertung.
In: Media Perspektiven, 1996, 5, S. 234-248. | Berg, Klaus; Kiefer, Marie-Luise (Hrsg.):
Massenkommunikation 1995: Eine Langzeitstudie zur Mediennutzung und Medienbewertung 1964-1995.
Baden-Baden: Nomos 1996.
(S ... more Study group: Massenkommunikation |
show all hits of the groupMedia-technical equipment of household and media usage habits, extent of print media and electronic media; leisure time and communication activities.GESIS Community Data |
show all hits of the groupGESIS Community Data contains German and international research data that have been specially prepared for secondary analysis and academic teaching. These are studies that have been donated to GESIS by the scientific community and are processed by us in the spirit of open science. The collection constantly expands and contains data from six decades ... more 
