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Research data

Flash Eurobarometer 439 (The Use of Online Marketplaces and Search Engines by SMEs)

European Commission, Brussels DG Communication COMM A1 ´Strategy, Corporate Communication Actions and Eurobarometer´ Unit
GESIS Data Archive, Cologne. ZA6777 Data file Version 1.0.0, https://doi.org/10.4232/1.12640
Abstract: Use of online marketplaces and search engines by small and medium enterprises.
Content: Topics: attitude towards selected statements on online marketplaces: available information about customer behaviour and preferences is useful for development and improvement of products and services, data about customers are sufficient for company’s purposes, awareness about which data about the company are being collected by marketplace and use of ... more
Topics: Consumption and consumer behaviour | Business/industrial management and organisation

Methodology

Date(s) of Data Collection: 13.04.2016 - 22.04.2016
Date(s) of Data Collection: 13.04.2016 - 22.04.2016, total | 13.04.2016 - 21.04.2016, Denmark | 13.04.2016 - 21.04.2016, Germany | 13.04.2016 - 18.04.2016, Estonia | 13.04.2016 - 22.04.2016, Ireland | 13.04.2016 - 21.04.2016, Spain | 13.04.2016 - 20.04.2016, France | 13.04.2016 - 21.04.2016, Netherlands | 13.04.2016 - 22.04.2016, Poland | 13.04.2016 - 21.04.2016, Sweden | 13. ... more
Geographic coverage: Denmark (DK) | Germany (DE) | Estonia (EE) | Ireland (IE) | Spain (ES) | France (FR) | Netherlands (NL) | Poland (PL) | Sweden (SE) | United Kingdom (GB)
Universe: The FLASH EUROBAROMETER 439 survey covers businesses employing 1 to 250 persons within the retail (NACE category G) and the services (NACE categories H, I, J, M, N and R) sectors.
Number of Units: 4904
Sampling Procedure: • Probability: Stratified;
Mode of Data Collection: • Telephone interview: Computer-assisted (CATI);
Data Collector: TNS GALLUP DK, Copenhagen, Denmark; TNS Deutschland, Munich, Germany; TNS Emor, Tallinn, Estonia; IMS Millward Brown, Dublin, Ireland; TNS Demoscopia S.A., Madrid, Spain; TNS Sofres, Montrouge, France; TNS NIPO, Amsterdam, Netherlands; TNS OBOP, Warsaw, Poland; TNS SIFO, Stockholm, Sweden; TNS UK, London, United Kingdom; TNS Political & Social, ... more
Analysis System(s): SPSS, Stata
Number of Variables: 53

Bibliographic information

Principal Investigator/ Authoring Entity, Institution: European Commission, Brussels DG Communication COMM A1 ´Strategy, Corporate Communication Actions and Eurobarometer´ Unit -
Publication year: 2016
DOI: 10.4232/1.12640
Study number: ZA6777
Publisher: GESIS Data Archive
Research data center: FDZ Int. Umfrageprogramm bei GESIS

Versions

Current Version: 1.0.0, 2016-11-17, https://doi.org/10.4232/1.12640
Version history: ... more

Reference publications

Publications: European Commission: The use of online marketplaces and search engines by SMEs. Conducted by TNS Political & Social at the request of the European Commission, Directorate-General for Communications Networks, Content & Technology. Survey co-ordinated by the European Commission, Directorate-General for Communication (DG COMM “Strategy, Corpor ... more
Study group:
EB - Flash Eurobarometer | show all hits of the group
The Flash Eurobarometer were launched by the European Commission in the late eighties, turning out a Monthly Monitor between in 1994 and 1995. These “small scale” surveys are conducted in all EU member states at times, occasionally reducing or enlarging the scope of countries as a function of specific topics. The typical sample size is 500-1000 res ... more

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